Are you struggling to generate better leads on your website?
Well, don’t worry.
I’ll give you tips on improving your website’s lead generation/ quality.
Just promise me something first.
If these tips help, which they will, give me a call and let’s continue working together.
I believe we can become great partners.
Do we have a deal?
Perfect.
Here’s tip number one…
Make it really, really easy to contact you.
Most people surf the web looking for a quick and easy solution to their current problem.
They don’t want it to be a hassle.
So…
The quicker and easier they can contact you, the more likely they’ll reach out.
To make it as easy as possible, you can…
Put a clickable phone number in your website’s header or incorporate a live chat box.
There’s a good example of both on our website.
Next…
Make sure you have a simple and compelling next step that will get people’s contact information.
There are a ton of ways you can do this.
But many of my clients decide to offer a free interview, assessment or training in exchange for contact information.
At Business Marketing Engine, we offer a free guide to building a 12-month marketing plan.
You can also check that out.
(Just look for the big orange button on the homepage.)
Depending on your industry, that may be something to think through.
Just give people a good reason to trust you with their email/ phone number.
Next…
Include pricing on your website.
If you don’t, you’ll waste your time with a bunch of dry leads that realize you’re out of their budget too late.
Or you’ll miss out on leads that just assumed you were too expensive.
If you’re uncomfortable with pricing information on your website, I suggest emailing the info to your leads upon request.
And now that I think about it, I have a few more tips.
But…
Those will have to wait for our call.
Make sure you pick a time and a date for that before someone else beats you to it.
I hope we can chat about your business soon.
To your success,
Gabe.