5 Easy Techniques for Small Business Owners to Save Money

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5 Easy Techniques for Small Business Owners to Save MoneyIf you set out your goals and objectives for the year like I have then they should still be fresh in your mind.  I hope that you’ve placed them somewhere in front of you so that you can see them every day when you wake up and get to work.  One of my annual goals has always been to save 10% on my existing expenses.  If you quickly eliminate 10% of your monthly expenses at the beginning of the year think about how much you have just made.  If you aren’t paying it out to other vendors then it’s money that you can keep in your business and ultimately pay yourself with.

Here Are the 5 Techniques that I Use to Focus on Saving Money:

1. Review Your Checking Account Thoroughly

One of the fastest ways to save some of that 10% that you need to save is to pull up 90 days of bank statements.  Review each charge carefully, especially the ones that reoccur monthly.  If you don’t remember what they are or can’t immediately justify the expenses with revenue that it generates for you then CANCEL THE SERVICE! Don’t wait for a better time, go to the site, call, or take whatever action you have to take to eliminate the charges.  If you can’t remember what you signed up for, then call your bank and they can help you eliminate the charge or track down where you need to call to get this service removed from monthly billing.

Don’t wait, act now and get rid of that unneeded expenses!

2. Eliminate Services That You Haven’t Used in 30 Days

Once again, look through any services that you are getting monthly invoices for and see if you have actually used them in the past 30 days.  If you haven’t then it’s time to remove the service or do what I describe in step three.  My mother used to tell me this rule of thumb when I was sorting through my belongings; “If you haven’t used it in a year get rid of it!”.  She was right.  With business you have to act much sooner than a year, think about it, even a small $25.00 per month fee ends up being $300.00 in 12 months.  Stop it now, eliminate the service if you aren’t using it.

3. Trim Down Existing Services

As you review your checking account and other monthly services that you use you may see services that you originally needed full access to at full price.  Now, with a shift in your model you may only need part of the service or part of the time you originally paid for with the vendor.  If that’s the case then pick up the phone and call the provider.  Adjust the service to what you are using and eliminate the extra unused portion of the service.  Even if you are in a long term contract most vendors, when you explain it carefully, will see the value of keeping you as a client at a reduced rate over losing you completely.  Looking forward always be careful with contract terms.  Things can change overnight in business and you need the flexibility to adapt your model.  Don’t lock into something long term that you can’t afford to honor.

4. Turn Down the Heat

This is an obvious tip, I know, but in reality, it’s something you should do.  Unplug the extra appliances, computers, screens, and electronics that you don’t need.  Turn of your LCD’s at night, and turn down the heat.  Use less water, and turn down the hot water tank.  If you take 10 minutes today to write a best practices list for power usage and you walk around and change how you use power and heat you’ll see a difference.  Remember that $20-30 a month can add up quickly in expenses or savings.  Take action on this now, it’s worth the savings, and it’s worth it to be more responsible with the shared resources that we all utilize.

5. Eliminate Wasted Labor

Eliminating wasted labor is something that is easy to do if you have the guts to do it.  Seeing wasted labor resources doesn’t have to be difficult.  Act wisely when you move to implement the changes you have to make in the labor area.  Take your time and be gentle.  This is a change that personally affects you and your team.  Where is your wasted labor?  Maybe you:

  • Have let hourly staff clock in a few minutes early unnecessarily.
  • Have scheduled a work day that starts before your clients need you.  Starting at 10am could make more sense than starting at 8:30am.
  • Have hired someone for a full time position when it was really a part time position.
  • Have allowed overtime hours to be paid too often.  A policy change could be in order.
  • Have over paid for contract or part time labor, consider effective outsourcing.

Whatever areas you have overlooked in the past now need to be carefully and thoroughly considered.  It’s possible and important to shave some of the cost off of your labor force.  As hard as it is to let a team member know that you have to move them to part time, or in some cases eliminate the position, you have to take action on this.  If you don’t handle your finances wisely and proactively there won’t be any finances to handle.  You’ll go out of business.

A big part of financial freedom is having your heart and mind free from worry about the what-ifs of life. ~ Suze Orman

To lead and grow your business you need financial freedom and peace of mind.  Take control of your finances today and don’t leave anything to chance.  If you take action you can succeed.

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5 Things I Wish I’d Known About Business Finances

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If you can master your business finances early on it will make an incredible difference in your business and personal life.  When we have financial control and responsibility in place we are free to work and operate without the added stress of financial uncertainty.  Business finances can be very different from personal finances because we have different factors to deal with.  Personally if you don’t have the money to go out to dinner, you can just wait and eat peanut butter and jelly.  In business needs may arise quicker than expected and it’s not as easy to delay the costs.  Even though you face different factors in business finances compared to your personal life, I believe that how you think about your finances and financial strategy is really the key to financial success.  The 5 points I am going to share with you will serve you well if you are willing to change the way you think about business finances.

1. Pay Yourself First – No One Else Will

You’ve probably heard it before, but maybe you didn’t hear it clearly enough; PAY YOURSELF FIRST!! I feel like I have to yell about this point because it was so hard for me to understand for so many years, and it is incredibly difficult to change how we think about this.

Think about this scenario: right now your business car payment is due for $350.00 but you are waiting for client payments of $2,000.00.  You also need to pay your electric bill at home for $215.00 and in your business accounts you only have $300.00.  What should you do?

These types of financial decisions face small business owners every day.  I know you can run all the options through your head, but I want you to stop for a minute.  If you pay the vendors that you can with the available cash you have, personally or in the business, what do you have left? Nothing.  You don’t even have enough to pay both the electric bill and the car payment at the moment, so what good would paying one or the other do?  You need to make wise financial decisions for your business, so how do you do that?

Consider the fact that if you personally lose your financial ability then the business will suffer quickly and most likely fail and close.  When you have a decision to make between you and vendors, the decision is always to pay yourself first. What is paying yourself first?  Taking that $300.000 and setting aside a portion in savings where you can’t get to it too quickly.  Then if it was me, I would call both the electric company and your car finance company and explain to them that you are waiting on $2,000.00 in payments.  Come up with a reasonable payment plan that helps you and doesn’t affect your credit.  It might sound like a foreign concept, but it is very possible!

2. It’s Your Money, You Decide Where and When It Goes

Now that you’ve considered the possibility of negotiating your current account payables you’re calling your bank about the car payment.  On the other end of the phone is Judy I-Collect-On-Time.  Judy doesn’t seem to care that you don’t have the money and she is pressing you pretty hard to make that whole payment today, or at least pay everything you have in your account.  What should you do?

It’s your money, you decide when and where it goes.  You don’t have to pay ANYTHING on the due date.  I’m not saying that you shouldn’t pay your bills, that won’t get you anywhere.  Be realistic about the fact that if you don’t pay things on time you may face late charges, and in some cases vendors do have very short grace periods.  What I am saying is that you should educate yourself about the real factors in play.  Learn to research and discover the point at which your late payment affects your credit.  Learn the real time frame for the shutoff on the electric bill.  Find out if you affect a companies payroll if you have to push your payment back 7 days.

If you are highly educated about your surroundings and the factors in play in your financial world then you can make strategic and wise decisions that in the end will greatly benefit you and your vendors.  Remember, as upset as they may be about not getting your payment on time today, they would really be upset if you stopped paying them permanently.  Wise decisions today for your personal and business finances mean that you can contribute to your community in the future.  Just in case you missed it, I’ll say it again: It’s your money, you decide where and when it goes!

3. Monthly Expenses Will Eat You Alive

All the wealthy people I know have one thing in common that stands out to me.  They hate monthly expenses, and they always want to pay up front and receive a discount.  I finally noticed this pattern when I started working for some wealthy individuals around the time when I turned 21 years old.  As a business you want to limit your monthly financial obligations, and increase your monthly financial revenue.  When you see that tool for $9.00 a month, it might be a good purchase to make, or it might be the 10th service like it that you’ve mistakenly signed up for.

If you look at your monthly expenses they should only include the things that are incredibly necessary to pay on a monthly basis.  They should be justified by revenue.  If you have to pay $9.00 a month for that service, you had better be able to show yourself and your team how that tool makes you hundreds of dollars each month.  Conveniences are not worthwhile monthly expenses unless they increase your productivity speed so significantly that you can personally make your company more money because of them.

So what should you do?  Review your monthly expenses and immediately terminate any services you don’t need.  Don’t let one more moment pass where you are paying for a service that doesn’t produce revenue for you.  Get in the habit of asking for discounts on monthly services, and look for ways to prepay for things you know you need.  Negotiate everything you can.

4. You Don’t Have to Pay Your Bills on Time

I already covered this briefly in point number two, but it took me a long time to realize this.  One thing that makes a difference in strategically making your money work for you is understanding that communication is as valuable as cash.  One thing that I work incredibly hard to do is communicate with the vendors that I need about my current financial state in my business.  This makes a big difference when I need to ask them for another few days on my invoice that I have out with them.

Communication is the difference maker in your financial world when you are working to bootstrap your company.  Starting up with nothing is something that I am familiar with, and I know that it takes a lot of guts to do it.  The thing that I wished I had learned a lot sooner is vendor communication.  A wise vendor will see the long term value in you as a client if they partner with you to help you succeed.  Communication is a two-party responsibility.  Be sure to communicate with the decision makers on the vendors team and keep them up to speed.  Do everything you can to keep your word on your payment plans.  If something happens that affects your payment strategy, CALL IMMEDIATELY.  Your vendor team deserves to know where you are at.  If you plan to continue working with them then you need to build a trusting relationship.

So am I really saying you don’t have to pay your bills on time?  Yes and no.  Ideally you’ll receive that 5 million dollar venture capital infusion next week, and you better pay your bills early then.  In the meantime when you are bootstrapping and starting out with very litte, be wise and strategic with your business finances.  Both you and your vendors will benefit from your aggressive financial strategy in the end.

5. You Don’t Have to Pay “Prevailing Wage”

One big fallacy that I run into with small business owners is the though that they have to pay their team “what every one else” is paying in wages.  Personally I have fallen for this poor line of thought before.

It is not true that:

I could go on forever, but the point is that you can innovate and compete on the same level as a big company if you just change your mindset and your approach.  In such a poor job market you have the opportunity to offer part time wages to students, stay at home moms, or individuals just need part time work.  There are thousands of individuals who would love to have the opportunity to work with you and are willing to work on your terms.

Don’t always think that you have to take the traditional route.  Outsourcing the right type of work, and bringing in the right team member in house for your needs will help you grow your business.  Once again the key to this financial success point is to change your mindset and consider creative alternatives and options.

The topic of business finances can be a vast and complex one, but my goal today has been to give you these 5 tools that will help you grow and succeed more consistently in your business!

Rule No.1: Never lose money. Rule No.2: Never forget rule No.1. ~ Warren Buffett

I like what Warren says there because it’s so focused and simple.  I hope that you’ll take the necessary steps to succeed in your business finances today.  When you change your financial perspective, you can change your world.

Related Posts on Business Finances:

How to Keep Track of Your Home Business Finances

Small Business Finances During Economic or Seasonal Downturns

Outright Now In Google Apps Marketplace – Small Business Finances Right In Your Inbox

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Wrapping Up The 30 Days

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I finally completed the series “How To Grow Your Business In 30 Days”.  It ended up being a lot more work than I expected, but it was really enjoyable overall.  I learned a lot.  I’ll share some of the lessons I learned during the 30 days in future posts.  Here I’ve summarized the Grow Your Business In 30 Days using the original outline I created so that you have one easy place to review them and find each post.

  1. Find someone to hold you accountable: Day One
    1. Business coach
    2. Spouse
    3. Friend/mentor
  2. Get control of your finances – expenses: Day Two
    1. Do you know what you cost each minute, hour, day, week, month, year?
    2. Cut out the fat
    3. Do more with less
  3. Get control of your finances – Accounts Receivable
    1. It’s OK to lose 20% to get 80%
    2. Build a system that improves speed of payments
    3. Automate monthly fees
  4. Get back on track – pickup the phone and call vendors
    1. Thank your vendors
    2. Tell them what you are up to
    3. Ask them what they need from you
  5. Get back on track – pickup the phone and call old customers
    1. Keep your name fresh in their mind
    2. Ask them how you can help
    3. Be willing to face old problems
  6. Find a new lead source
    1. Start somewhere fresh
    2. Measure the quality and cost of the leads
  7. Adjust the lead source to meet YOUR needs
    1. Is it your exact market?
    2. Does it apply to the product or service you sell?
    3. How can you swing the bat more often?
  8. Fine tune your prospecting approach
    1. Write a thesis statement that explains your approach
    2. Draw out each step sequentially and study it
    3. Ask your peers and mentors how the think you should do it
  9. Review your successes – magnify them
    1. What worked?
    2. Why did it work?
    3. How can you replicate that?
  10. Review your failures – minimize them
    1. Where did it fall apart?
    2. How can you prevent this from happening again?
    3. What did you learn from your mistake?
  11. Improve your sales process – what works?
    1. Do you understand your open, middle, and closing steps?
    2. Study good sales behaviors
    3. Persistence is the key factor
  12. Improve your sales process – automate it and refine it.
    1. Write it once, and re-use it
    2. Get a direct line
    3. Get in the solutions business
  13. Practice honesty
    1. With yourself
    2. With your customers
    3. With your team
  14. Build a strong team
    1. Outsource effectively
    2. Hire in temp to full time
    3. Learn to give consistent effective feedback
  15. Build strong partners
    1. Groom your vendors
    2. Set expectations
    3. Prepare plan B and C and D
  16. Put killer marketing in place
    1. Email marketing
    2. Person to person marketing
    3. The I need you, Do you need me? Approach
  17. Be available
    1. Open your schedule for your customers
    2. Expect an appointment
    3. Explain the use of your communication channels
  18. Write an FAQ
    1. Save yourself time and read through the FAQ’s you receive
    2. Write an FAQ and provide it automatically
    3. Ask your customers to provide input
  19. Provide a support portal
    1. Queue and handle requests
    2. Automate responses and include your FAQ and tools to download
    3. Remember that every time you reach a customer it’s an opportunity to build value
  20. Don’t focus on today’s dollars – look long term
    1. Monthly services are relationship builders
    2. Learn to provide solutions to problems
    3. Help others succeed and the money will follow
  21. Schedule your way to success
    1. Build your to do into your calendar
    2. Make sure you are meeting someone to accomplish the to do list
    3. Never leave a meeting without scheduling the next
  22. Put A Project Management System in Place
    1. Tag and prioritize products
    2. Mark the date the project entered your system
    3. Daily choose to update and manage the system
  23. Take time to relax and think
    1. Lay on your back and wonder
    2. Don’t be afraid to consider change
    3. Stop doing things you don’t enjoy
  24. Ask for feedback
    1. From your Team
    2. From your Customers
    3. From your Vendors
  25. Have Fun
    1. Enjoy the challenges
    2. Express your excitement
    3. Don’t take it too seriously
  26. Examine your model
    1. What is your model?
    2. Does it work well?
    3. How soon will you have to adjust your model?
  27. Invest in good technology
    1. What really improves work-flow?
    2. What can save you time?
    3. What can save you money?
  28. Learn faster than everyone else
    1. Read constantly
    2. Listen to pod-casts
    3. Ask the right questions
  29. Serve those around you
    1. Do what is right for your team
    2. Lead from your heart
    3. Communicate that you care
  30. Consider vertical and horizontal growth
    1. How can you grow your business larger? (vertical)
    2. How can you expand into new sectors (horizontal)
    3. How fast should you grow?

Now with everything in one place here in this post you can simply review the general thought process I had behind the 30 days or you can read each post at your convenience.  I’m sure that this doesn’t cover everything that you’ll encounter over the years in business, but I have tried to give you some tools that will make a difference in the short term.

How can I help you?  Please feel free to ask me any questions in the comments or by contacting me.  Here’s to your increased growth and success in 2011!

Entrepreneurs and their small enterprises are responsible for almost all the economic growth in the United States. ~ Ronald Reagan

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Be Available For Your Customers – Day Seventeen

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Be Available For Your CustomersAs small business owners it’s easy to become overwhelmed with day to day tasks.  One of the first things I see young small business owners do when they are overwhelmed is withdraw from customers.  This is probably the worst thing that could be done.  Your customers are the life blood of your small business.

Be Available

Just like you have to say yes to business you have to make yourself available for your customers.  Your attitude is the first thing they’ll hear you communicate and secondly they need to know that you are open for them to meet with you or call.  I’ve never seen someone fail who makes time for their customers.

1. Open Your Schedule For Your Customers

If you’ve scheduled 40 hours of work this week on just the technical end of your work then you haven’t properly planned for the most important aspect of your work.  Your customers need your time throughout the week.  I like to think of 9-5 as prime time for customers.  Because I have built a team around me that helps me do various aspects of the work I try to make myself available first to customers during those hours.  When I was the only person working in my company I left midday open for customers and scheduled to actually do the work later in the day or after business hours.  This is an extra time commitment, but it pays off when you can have more face time with customers.

2. Expect An Appointment

Rather than be inconvenienced by a customer needing your time learn to expect the appointment.  Can you imagine calling your auto mechanic and him saying “Hi, I’m so glad you called today, I was looking forward to servicing your car today!”.   That would be so oddly refreshing that you would remember it.  That’s the kind of attitude and response that customers need to get from you and from your team.  Expect the appointment and look forward to it.  Whoever taught you by words, attitudes, or actions that customer appointments are inconvenient really didn’t help you out at all.  Forget that bad habit and create new one.  Expect the appointment.

3. Explain The Use Of Your Communication Channels

Just like your customers, you should have setup communication channels that help you get the work done.  If you are running any kind of service business or technology firm then you need to have some sort of FAQ sheet and also a support channel.  Once you have these pieces in place the next step is to explain to your customers how these items work.  Take the time in your initial few meetings to explain to your customers how these tools work.  If they understand how to communicate their different needs to you they will follow procedure and help you get more work done.

Remember that end of the day it’s up to you to be available to your customer when they need you.  Create good systems, expect the appointment, and make sure your attitude is to be there for your customers.

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